Friction Free Sales and Marketing
Reduce Your Customer's Psychological Resistance...
And Sell More Easily & Naturally
Make Your Sales Process A Greased Slide
Do you want the fastest and easiest way to increase your sales? Eliminate the psychological resistance going on inside your customer’s mind. You’ll stack dollars onto the bottom line while forging an alliance of satisfied customers.
Sales & marketing training teaches you about features and benefits, gaining attention, building interest, and creating desire. All good things to motivate and push your customer to buy. But they don’t address the resistance everyone experiences before, during, and after the sale. Removing the resistance is how you create a sales process that’s like a greased slide…
And why I call it Friction Free Sales and Marketing.
Sales & marketing training teaches you about features and benefits, gaining attention, building interest, and creating desire. All good things to motivate and push your customer to buy. But they don’t address the resistance everyone experiences before, during, and after the sale. Removing the resistance is how you create a sales process that’s like a greased slide…
And why I call it Friction Free Sales and Marketing.
This Is Really Good Stuff
“Either I’m a fool and don’t recognize a fake – or your stuff is really good!! And, by the way, I’m sure its the latter. I don’t praise people often, but when I see something exceptional I like to send a note… I have been teaching sales for over 35 years and, though I do some of what you talk about in your articles, understanding how it works will make a huge difference in what I do and teach.”
Flyn Penoyer – Empowering Inside Sales
Flyn Penoyer – Empowering Inside Sales
Stop Losing Money Over And Over Again
“You may think you’ve read all you need to know about sales and marketing, but Matt covers the most basic, fundamental part of it that most people forget, and causes them to lose money over and over again. Deep psychological insight and examples that propel you into action is what sets this book apart from the pack–and if you want to stay ahead, get your hands on it as quickly as you can.”
Fel Spahr – Copywriter
Fel Spahr – Copywriter
I'm Matt Fox. I've been studying and, more importantly, practicing influence and persuasion techniques for almost 30 years. We've proven these techniques in my businesses that involve face-to-face sales and direct marketing, both offline and online. Selling both the tangible and intangible.
The beauty of this sales framework is helping the customer sell himself. So he's asking what you need to get started. And sometimes begging, to do business with you, and only you.
Friction Free Sales and Marketing mixes the science of psychological resistance and my 25+ years of experience. It delivers you a simple persuasion framework for you to use in your business and day-to-day life.
The beauty of this sales framework is helping the customer sell himself. So he's asking what you need to get started. And sometimes begging, to do business with you, and only you.
Friction Free Sales and Marketing mixes the science of psychological resistance and my 25+ years of experience. It delivers you a simple persuasion framework for you to use in your business and day-to-day life.
What Will Friction Free Sales & Marketing Do For You?
A Tremendous Value From An Inexpensive Ebook
“No pushy sales ‘tricks’ here – it’s about understanding people.
Just looking at the notes I’ve made (the book includes practical worksheets so you can apply what you’ve learned as soon as you learn it – great idea) there’s at least 8 completely new ways of overcoming resistance I’ve learned here. That’s tremendous value from a low-priced ebook.
A couple of things I’ll be trying out I knew about but hadn’t felt like using before – but you reframed them in a way that makes me think they’ll be of use to me in my writing (overcoming my resistance!)…
Much like Dr Robert Cialdini (“Influence”), you aren’t interested in helping us become a pushier salesman (nor was I in becoming one!)
I’d recommend this for copywriters and solopreneurs. If you run a business and would like a well-written insight into your prospective customer’s likely objections, and how to overcome them, this is well worth your time.”
Peter Michaels – Copywriter
Just looking at the notes I’ve made (the book includes practical worksheets so you can apply what you’ve learned as soon as you learn it – great idea) there’s at least 8 completely new ways of overcoming resistance I’ve learned here. That’s tremendous value from a low-priced ebook.
A couple of things I’ll be trying out I knew about but hadn’t felt like using before – but you reframed them in a way that makes me think they’ll be of use to me in my writing (overcoming my resistance!)…
Much like Dr Robert Cialdini (“Influence”), you aren’t interested in helping us become a pushier salesman (nor was I in becoming one!)
I’d recommend this for copywriters and solopreneurs. If you run a business and would like a well-written insight into your prospective customer’s likely objections, and how to overcome them, this is well worth your time.”
Peter Michaels – Copywriter
I Enthusiastically Recommend Friction Free Sales & Marketing
Friction Free Sales & Marketing is an immensely helpful and practical guide to persuasive communication. Although it’s a brilliant work of scholarship, it’s the most accessible tome on this topic that I’ve ever come across. And I’ve read plenty of them.
There’s nothing sneaky, underhanded or unethical about what you wrote here. You simply helps the reader understand and neutralize the resistance that often keeps people from acting in their own best interests.
As a professional persuader, I enthusiastically recommend Friction Free Sales & Marketing to anyone who’d like to get more yeses, easier.
Donnie Bryant – Copywriter and Professional Persuader
There’s nothing sneaky, underhanded or unethical about what you wrote here. You simply helps the reader understand and neutralize the resistance that often keeps people from acting in their own best interests.
As a professional persuader, I enthusiastically recommend Friction Free Sales & Marketing to anyone who’d like to get more yeses, easier.
Donnie Bryant – Copywriter and Professional Persuader
Get instant access to Friction Free Sales and Marketing.
This is the only book on the psychology of resistance written specifically for you, the sales and marketing professional.
You get BOTH a PDF and Kindle version of Friction Free Sales and Marketing.
Choose which package you want to buy now:
This is the only book on the psychology of resistance written specifically for you, the sales and marketing professional.
You get BOTH a PDF and Kindle version of Friction Free Sales and Marketing.
Choose which package you want to buy now:
Friction Free Sales and Marketing Book
Book and Interviews
Only $7
Includes a PDF and Kindle version of Friction Free Sales and Marketing.
Plus, you get 2 bonus interviews where I dive deep into the principles to give you more ways to quickly use what’s in the book. A $77 value.
Add Book To CartPlus, you get 2 bonus interviews where I dive deep into the principles to give you more ways to quickly use what’s in the book. A $77 value.
Friction Free Sales and Marketing Bundle
Book, Interviews, and Elegant Metaphors
Only $17
You get everything in the Book offer PLUS the 2 bonus interviews.
And, Introduction to Elegant Metaphors so you can weave elegant metaphors to bypass resistance.
Total value: $124.
Add Bundle To CartAnd, Introduction to Elegant Metaphors so you can weave elegant metaphors to bypass resistance.
Total value: $124.
As always, you also get our no-hassle 1 year money back guarantee. Not that you'll need it.
Get these bonuses: Over 2 hours of interviews going into more depth on the psychology of resistance.
Donnie Bryant interviews me and we dive into the importance of selling and how to guide the customer so he naturally influences himself. He’s a copywriter and top notch persuader. It’s a deep swim through the strategies behind what’s in the book. You’ll love it.
David Dassow interviewed me for his $77/month coaching program for ‘pre-need funeral salespeople.’ Talk about resistance. They sell funerals and cemetery arrangements to people who are still alive. I dig deep (pun intended) on how to eliminate resistance so the objections don’t appear.
David Dassow interviewed me for his $77/month coaching program for ‘pre-need funeral salespeople.’ Talk about resistance. They sell funerals and cemetery arrangements to people who are still alive. I dig deep (pun intended) on how to eliminate resistance so the objections don’t appear.
Get instant access to Friction Free Sales and Marketing.
This is the only book on the psychology of resistance written specifically for you, the sales and marketing professional.
You get BOTH a PDF and Kindle version of Friction Free Sales and Marketing.
Choose which package you want to buy now:
This is the only book on the psychology of resistance written specifically for you, the sales and marketing professional.
You get BOTH a PDF and Kindle version of Friction Free Sales and Marketing.
Choose which package you want to buy now:
Friction Free Sales and Marketing Book
Book and Interviews
Only $7
Includes a PDF and Kindle version of Friction Free Sales and Marketing.
Plus, you get 2 bonus interviews where I dive deep into the principles to give you more ways to quickly use what’s in the book. A $77 value.
Add Book To CartPlus, you get 2 bonus interviews where I dive deep into the principles to give you more ways to quickly use what’s in the book. A $77 value.
Friction Free Sales and Marketing Bundle
Book, Interviews, and Elegant Metaphors
Only $17
You get everything in the Book offer PLUS the 2 bonus interviews.
And, Introduction to Elegant Metaphors so you can weave elegant metaphors to bypass resistance.
Total value: $124.
Add Bundle To CartAnd, Introduction to Elegant Metaphors so you can weave elegant metaphors to bypass resistance.
Total value: $124.
As always, you also get our no-hassle 1 year money back guarantee. Not that you'll need it.
I’ve been writing sales copy for nearly 10 years and I still found plenty of new persuasive techniques to use here. In fact, I was literally highlighting actionable steps to take every 2-3 pages. And the worksheets are very helpful, I can see me using these for every sales letter I write.
Stephen Dean – Copywriter
Stephen Dean – Copywriter
You’re workbook is something people who sell need to check out.
Bob Poole – Sales Coach
Bob Poole – Sales Coach
As a quick reference I keep a copy of Friction Free Sales and Marketing on my iPhone at all times.
Brian Ahearn – Sales Trainer
Brian Ahearn – Sales Trainer
* Kindle is a trademark of Amazon.com, Inc. or its affiliates. Disclaimer: Any promise or implied promise of money or profits isn't guaranteed. Naturally, you only get out of it what you put into it.