Trusted Resources

Welcome to the Friction Free Sales trusted resources section.

I am routinely asked about the products and services we use and recommend. To make my life easier, I created this page to send people and share with you.

These are critical to my businesses today. I highly recommend these resources and I personally use, or have tested, each of the resources below.

Naturally, this will change as we discover more items of interest and if/when products or services fall out of favor. Enjoy:


ActiveCampaign is the backbone of my business and my #1 recommendation. It is an all-in-one marketing solution. You get a lead (or simply an email address) and it automagically delivers your content to your clients and prospects, exactly when and how you want it delivered.

They’ve taken all the marketing automation, CRM, and email marketing tools that you find in more expensive systems and makes it easier and less expensive to use (plans start at $9/month). I can’t live without ActiveCampaign.

If you want to build a business that runs on autopilot, this is where you want to start.

Test ActiveCampaign

Thrive Themes

ThriveThemes is a suite of WordPress tools that make your site a beautiful marketing machine.

You can create elegant sites with Thrive WordPress Themes and Thrive Content Builder. You can quickly create email optin forms with Thrive Leads. And Thrive Ultimatum gives you the ability to use scarcity to create action and make more sales.

All ThriveTheme products easily integrate with ActiveCampaign and other WordPress themes.

Try ThriveThemes

SiteGround WordPress Hosting

Whenever someone asks me about hosting their website I recommend SiteGround hosting. Why? Because they make it easy to setup WordPress with 1-click installations (they’re a recommended host by They also have some of the best support I’ve ever worked with.

If you’re running WordPress you understand the need for a fast and secure website. They also have a several free tools to make your site fast and secure. Other hosts can’t say the same.

After using a dozen other hosts, I’ve found SiteGround to be my favorite and more reliable.

Try SiteGround


If you’re building a website, one thing that will make it Friction Free is speed. Nobody will wait for a slow page to load. This is why I use and recommend WP-Rocket.

WP-Rocket makes setting up all the technical stuff to speed up your site stupid simple. I’ve use other plugins and nothing was as easy to setup and give significant speed improvements like WP-Rocket.

Add some rocket fuel to your WordPress site and make it faster.

Try WP-Rocket


Trello is the coolest project management tool I’ve used. Imagine sticking cards up on the wall to track your project. You get a nice visual reminder of where you’re at with each piece. That’s what Trello does, but online.

I have several boards set up for different projects. Most importantly are things like my editorial calendar, the podcast publishing schedule, along with other projects and personal goals.

Here’s the best part, it’s free. You can pay for upgraded features but you most likely won’t need them.

Try Trello

Podcasting Specific Resources:

The equipment I use to record and host the Fail To Learn podcast.

Audio-Technica ATR2100-USB Cardioid Dynamic USB/XLR Microphone

Audio-Technica ATR2100

This is the best introductory microphone I’ve found for podcasting. It gives great vocal range without taking in a lot of background noise, which is important to minimizing the amount of mixing you’ll have to do to make your recordings sound spectacular.

It has a USB connection, so you can start using it right out of the box. Or you can use the XLR cable for more advanced setup. If you’re searching for a mic to use in one location, this is the one to get. It’s the mic I use for almost everything right now, and the price is right.

Try The ATR2100

Disclosure of Material Connection:
Some links may be “affiliate links.” This means if you click on the link and purchase an item, I will receive an affiliate commission. I only recommend products I think are valueable to you. This disclosure is in accordance with the Federal Trade Commission’s: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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